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Now, let’s see some examples on major players who implemented this techniqe and created huge sites. Wikipedia is one of the largest website in the planets and they rank very high for almost any keywords. They did this by making keyword injection very simple for users.

Your categories. The categories are not something that should be chosen in haste. It’s very important to research the possible categories that people will be searching for. Include as many categories as possible that describe your business.

The annual gift card market is somewhere around 80 – 90 billion dollars each year. Now what piece of that action are you missing out on? If you’re only selling them in your store or location then you’re missing out on the bigger opportunity. With your product in local stores you will be able to gain market share. This will also allow you to compete with national merchants who take business away from you at a local level.

As a neighborhood business, what are you doing to make sure that eager local buyers know that you exist? How would you find your company if you didn’t know about it? Remember that cool map? Google will only place you in the local business results after they recognize that your business is local to that search. What is your service area? As a Minneapolis roofer, how interested are you in Duluth business? Or, business in Fort Lauderdale? The best marketing local business strategy pulls customers directly from your local community. Even if business thousands of miles away can be good, won’t neighborhood business be better?

Of the local marketing methods out there, business cards are the most old-fashioned. They are cheap and highly effective, even though they are somewhat simplistic. All you have to do is print them out and carry them with you, wherever you go. Then, if you meet people who might be interested in your products or services, you give them your cards. If they’re interested they have something physical to remember you by. This is especially the case if your business cards are adorned with fancy graphics.

Targeting local keywords. If you’re targeting broad search terms, chances are your prospects are finding your website worldwide. However, if your business is more localized, then you’ll need to narrow your search terms to include targeted keywords. For example, rather than just searching for “birthday cake bakers,” your targeted searches will instead include “St. Louis Bakers”.

As Google seeks to provide more relevant content to its users, it will eventually figure out most of the games that people play in order to rank their websites higher. A few things are not likely to change in the ranking order. Relevant content should always rise to the top. Not Copied content or irrelevant content or any tricks. The second thing to understand is that climbing through the ranks of Google simply takes time. You didn’t build your business in the day and you’re not likely to rise to the top of the search engines in the day either.

You can also ask for feedback from your customers. This will give you a lot of things to improve on and you can know the secret behind local business domination. This way you could be interacting with your customers as well. This is something that you need to do for your own good.

You need to repeat your Keywords in your headline and the first 150 words of content on your first page. Do not overdo this. Just keep it natural. Don’t go crazy trying to get 3.765 keyword density. But don’t neglect to get these keywords in. Make at least one instance of each keyword Bold and link to an appropriate inside page. Once again, use the city (s) here, too.

Keep it small. Unless you are actually selling online, your website should only be a few pages long. A Home page, an About Us page, a Services page and a Contact page is usually enough for most local businesses.

There’s no lack of providers out there offering to help the local business owner take their business online, but the sheer volume of options is confusing and the price point is often far outside of the small business budget. So when I opened my doors to provide affordable services from a local source, I found clients who were hungry for what I had to offer.

Local search engine optimization – Every local business owner needs to be online and have their own website. So many people these days use search engines to search for local business, instead of the phone book like they used to.

Also, once your mobile notary business is ranked high on Google Maps, these results often spill over onto the regular Google search pages for the local search terms such as mobile notary in your area. This can help your business be seen by even more people searching for mobile notary services in your local area.

When and if you move to a new facility your boss is considering outsourcing the mainframe and server systems such that all of the equipment is hosted by a separate company. This would relieve you of the considerations of building a server room in the new place. You do currently have a raised-floor server room, where your current phone system is located.

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